MHS Marketing Wins Hospital Marketing National Advertising Awards

Stephen Zubrod Named One of 10 Top Hospital Marketers of the Year

MHS Marketing won two ad campaign advertising awards and MHS Chief Marketing Officer Stephen Zubrod was named one of 10 Top Hospital Marketers of the Year at the DTC Perspectives’ 2016 Hospital Marketing National Conference, held June 14-15 in Atlanta.

 

Advertising Awards

Three elements of MHS Marketing's fully integrated 2016 "Family Reveal" advertising campaign had been named finalists in the advertising award competition: Best Radio Campaign, Best Print Campaign (Over 500 Beds) and Best Television Campaign (Over 500 Beds).

At the conference, Methodist Health System received the following two Hospital Marketing National Award awards:

• Best Radio Campaign: Silver Award
• Best Television Campaign (Organizations Over 500 Beds): Bronze Award

Also among the award competition finalists and winners: Cancer Treatment Centers of America, Dana-Farber Cancer Center, Duke Medicine Center, Memorial Sloan-Kettering Cancer Center, Mt. Sinai Hospital, Northwestern Medical Center, Rush University Medical Center, St. Jude Children's Research Hospital, Texas Heart Institute at Baylor, Trinity Health System and University of Chicago Medicine.

Top Marketer of the Year Awards

Stephen Zubrod, MHS corporate vice president and CMO, was a featured speaker at the conference with his presentation "Hospital Anniversaries: More Than A History Lesson." At the awards ceremony, he was named one of the 10 Top Hospital Marketers of the Year.