Awards and Achievements

MHS Marketing Nationally Recognized for Online Communications

Published: Oct. 31, 2017
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For the seventh consecutive year, Methodist Marketing earned multiple top awards in the eHealthcare Leadership Awards program, which recognizes the best websites and digital communications of healthcare organizations.

Winners were recognized during a special presentation at the 21st Annual Healthcare Internet Conference held October 25 in Austin, Texas.

The competition, considered the Oscars of online healthcare communications, drew entries from such organizations as Baptist Health, Boston Scientific, Brigham and Women’s Hospital, City of Hope, Cleveland Clinic, Duke Health, Henry Ford Health System, Johns Hopkins, Kaiser Permanente, Mayo Clinic, Mount Sinai Health System, United Healthcare Medicare and Vanderbilt.

Methodist earned four top awards, including two Best Marketing Campaign awards (platinum and silver). The only other multi-winner of Best Marketing Campaigns was United Healthcare Medicare (two golds).

Methodist's 2017 eHealthcare Leadership Awards

  • PLATINUM
    Best Marketing Campaign
    Methodist's 125th Anniversary

  • PLATINUM
    Best Social Networking
    ParentSavvy.com

  • GOLD
    Best Site Design
    ParentSavvy.com

  • SILVER
    Best Marketing Campaign
    ParentSavvy’s Daddy/Daughter Princess Night

A few measures of the success of the Daddy/Daughter Princess Night at the Omaha Storm Chasers and its online campaign:

  • 1,200 entries to the online contest
  • 530 new email subscribers
  • 9,227 (sold-out) attendance at the game night
  • 3,000 views of the online contest page

MHS Marketing Web Team

Kudos go to the members of the MHS Marketing web team -- Manager of Interactive Strategy and Production Sue Klein, creator of the ParentSavvy website; Digital Marketing Specialist Brad A. Watkins; and Digital Content Support Specialist Kenneth Vela -- and to ad agency partner Corporate 3 Design.